Cookie Policy

1. Introduction

This Cookie Policy explains how Outstanding Media B.V. (hereinafter: “Outstanding Media,” “we,” or “us”) uses cookies and similar technologies on its website. We believe it is important for you to know what data is collected, why it is collected, and what choices you have in this regard. For more information about the processing of personal data, please refer to our Privacy Policy.

2. What are cookies?

Cookies are small text files that are stored on your computer, tablet, or smartphone when you visit a website.
For example, cookies ensure that:

  • the website is functioning properly;
  • settings are saved;
  • visitor statistics can be collected;
  • ads can be better tailored to visitors;
  • The website could be improved.

In addition to cookies, similar technologies may be used, such as pixels, scripts, and web beacons. In this statement, these are collectively referred to as “cookies.”

3. What cookies do we use?

Outstanding Media uses the following categories of cookies:

Essential cookies

These cookies are necessary for the website to function properly. Without these cookies, certain parts of the website may not function correctly. Examples:

  • security cookies;
  • session cookies;
  • load balancing;
  • cookie preferences.

No consent is required for these cookies.

Analytical cookies

Analytical cookies help us understand how our website is used. We use this information solely to improve our website and services. To this end, we use, among other things:

  • Google Analytics 4 (GA4)
    Google Analytics may process, among other things:
  • IP address (unless anonymized);
  • device information;
  • browser information;
  • pages visited;
  • visiting hours;
  • click behavior;
  • traffic sources.

Where possible, we have enabled privacy-friendly settings. To the extent required by law, we ask for your consent to these cookies in advance.

Marketing Cookies

Marketing cookies are used to make ads more relevant and to measure the effectiveness of ad campaigns. To this end, Outstanding Media may use, among other things:

  • Google Ads;
  • LinkedIn Ads.

These cookies may be used, among other things, for:

  • conversion metrics;
  • remarketing;
  • target audience analysis;
  • ad optimization.

Marketing cookies are placed only after you have given your consent.

Functional cookies

Functional cookies make the website more user-friendly. For example, they allow preferences to be saved so you don't have to re-enter them every time.

4. Google Tag Manager

Outstanding Media uses Google Tag Manager. Google Tag Manager does not, in principle, set any tracking cookies itself, but ensures that other scripts, such as Google Analytics or Google Ads, load correctly. If cookies that require consent are set via Google Tag Manager, this will only occur after you have given your consent via the cookie banner.

5. Third-Party Cookies

Third parties may place cookies on our website. These parties may be independently responsible for the processing of personal data. Examples include:

  • Google;
  • LinkedIn;
  • other advertising and analytics partners that may be added to our website in the future.

We also recommend that you review these parties' privacy and cookie policies.

6. Consent

When you first visit our website, we will ask for your consent—to the extent required by law—to place analytics and marketing cookies. You are not required to give this consent. Refusing certain cookies may result in certain parts of the website not functioning as well.

7. Deleting or Disabling Cookies

Using your web browser, you can:

  • delete cookies;
  • block cookies;
  • Withdraw previously given consent.

In addition, you can change your cookie preferences at any time through the cookie settings on our website.
Please note that disabling cookies may affect the website's functionality.

8. Retention Periods

The retention period for cookies varies depending on the type of cookie. Some cookies are deleted as soon as you close your browser (session cookies), while others remain on your device for a longer period of time. We strive not to store cookies for longer than is necessary for the purpose for which they were placed. The exact retention periods depend on the relevant software provider and are made transparent through our cookie management system.

9. Changes

Outstanding Media may amend this cookie policy from time to time. The most recent version is always available on our website. We recommend that you review this policy regularly.

10. Contact

Do you have any questions about this cookie policy or our use of cookies?
Please contact us. Contact information can be found at the bottom of the page.

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